The two professional video editing software we’ll talk about shortly are also great options to look into. There is a premium version of the tool for those looking for a more robust video editor. VSDC is another tool that is ideal for creating marketing videos, whether it’s a sales video, an explainer video or any YouTube video. It also offers a video stabilization feature, allowing users to make shaky videos smooth and usable. Plus you’ll have access to a library full of video effects, including color correction and filters. Like VideoPad, you can create virtually any type of video format with this software. VSDC offers a variety of tools, such as a free editor a video converter, audio converter and an audio CD grabber.īut we’re here to focus on their video tool. The next on our list of best video editing software is VSDC, a free, downloadable editor that’s compatible with Windows computers.

Similar to iMovie, you can drag and drop your video clips onto the editing strip, trim them down and add in your transitions, slides, graphics and more. You’ll be able to create a multitude of video formats including 3D and 360 degrees. The software itself provides a library of visual effects and transitions to help improve your video creation. It’s compatible for Mac OS X devices and is another great tool for creating professional YouTube and marketing video content. VideoPad is another fully fledged and free video editing software. This editing software is the perfect starter program for a Mac user, especially if they’re new to video editing for a YouTube channel or business. IMovie has a library of transitions to help spice up your videos and supports 4K resolution. Simply upload your video file and use the drag-and-drop interface to easily trim, clip and edit your video. It can even be downloaded on iOS devices for editing on-the-go through your iPhone. IMovie is a free video editing tool that automatically comes with Mac and MacBook computers. If you’re still learning how to create video content, and you want to find a relatively easy-to-use and free tool, below are three great basic video editing tools.

So we want to dive into a few that might be perfect for your brand’s video marketing strategy.

There are a variety of video editing tools available depending on your needs. And a big part of that is because of the increased access and affordability of video editing tools. As it stands, about 85% of businesses are using video in their marketing strategy. Video is king, and it’s becoming more and more important for brands to create and share video content with their audience.

Macbook video editing software