More Than Half of Decision Makers Use LinkedIn Content to Vet Organizations LinkedIn Is a Great Place to Find Decision Makers Advertisers Can Reach More Men than Women on LinkedIn Marketers Can Reach More Than 808 Million APAC Accounts for Its Biggest Share of Users There Are More Than 850 Million Members on LinkedIn For tips specifically regarding creating content for LinkedIn, you can scroll to number 29, but we suggest that you take your time, start at the top, and read all the stats. What works for Instagram and TikTok will not get you the same engagement here. Plus, we’ve also made sure to include a few statistics that will help you to make the most of the platform. If you’re still not completely convinced yet, these 41 statistics will definitely motivate you to start using LinkedIn as a marketing platform. If you want to distinguish yourself as a thought leader in your niche, LinkedIn should definitely be a part of your marketing strategy. Today's marketers and brands use it not only to build professional connections and post vacancies, but they also use it to look for content that helps them upgrade their marketing tactics and stay up to speed with the latest industry trends. For example, it has now grown to become a place to find valuable content. LinkedIn has evolved into much more than just a professional networking platform. Have you started planning your 2023 social media marketing strategy yet? Are you wondering if LinkedIn should be a part of your strategy?

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